The 100 Most Trustworthy Companies In America – Kathryn Dill Forbes Staff 3/30/2015 @ 2:36PM


“Authenticity” is a concept that’s been much discussed of late as the best way to earn and retain loyal customers, but when it comes to the care and keeping of shareholders, “trustworthy” is still the name of the game.

Since 2007, GMI Ratings, now a part of MSCI ESG Research, has produced an annual list of the 100 Most Trustworthy Companies in America (no list was published in 2011.) As the country spun towards the financial crisis and one-time giants like Enron and WorldCom cratered, James Kaplan , then-director of GMI, grew weary of the vagaries of discussing corporate wrongdoing, much of which, he felt, could be signaled by particular behaviors long before disaster struck.

Kaplan created the company’s AGR rating system, which is still used to build this list, to not only identify nefarious behavior but to spotlight companies that abstained.

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