The way we fish for popular seafood such as salmon, tuna and shrimp is threatening to ruin our oceans. Paul Greenberg explores the sheer size and irrationality of the seafood economy, and suggests a few specific ways we can change it, to benefit both the natural world and the people who depend on fishing for their livelihoods.
Corporations poured a combined $1.4 billion into sponsorships last year to connect with a broadening swath of young consumers
This week Gwen Stefani will be in Tokyo to play a rare concert without her band, No Doubt, for one of the most privileged new fan clubs: MasterCard holders.
“I never intended to do more solo music, but when [MasterCard] came to me, I got so inspired,” Ms. Stefani said in an interview. The Grammy-winning signer is set to release a 12-track solo album, “This is What the Truth Feels Like,” two days after the Wednesday performance as she stays in Tokyo to mingle with more MasterCard customers at fashion-week events.
Largely due to the credit card company’s financial support, the 46-year-old singer said, “all I have to do is be creative.”
Since 2014, MasterCard has helped foot the bill for much of Ms. Stefani’s expenses including concert production, travel costs and marketing, and has paid for personal appearances and the like. The company declined to reveal the total amount spent.
Record-sale royalties previously buoyed big artists’ income between album cycles. But with CD and download sales in a long decline and streaming just starting to take off, even stars such as Ms. Stefani welcome supplemental income. MasterCard provided Ms. Stefani with financial support until Vivendi SA’s Interscope Recordsgave her an advance to begin recording the new album.